The start of the Champions League season brings the rights holders historic viewing figures in streaming. Above all, takes over Amazon Prime Video is in absolute command not only among private providers, but throughout the entire market.
Three highlights of week 37 – premier class, reacher record and comedy debut
Aside from the news flagships, one provider in particular is dominating events this week, while the balance of power in the reality sector continues to shift. All information refers to the week that began on September 7th.
1. Premier class rush overwhelms the entire market
The start of the UEFA Champions League ensures enormous coverage in streaming. Amazon Prime Video secured outstanding results with his live broadcasts 2,75 million VOD net reach and not only took first place among the private sector, but also left the usual leading “daily news(1.669 million) in the overall market DAZN Benefits massively from leather ball sports and helps secure yourself 1,388 Mio. 4th place among private individuals (6th place overall).
2. “Reacher” increases again – strong debut for “LOL Next”
Unimpressed by the sports hype, the Amazon action original “Reacher“ extends its reach even further: With 1.608 million views (Previous week: 1.525 million), the series cements its status as the fiction brand with the highest reach in German streaming.
In addition, the offshoot celebrates “LOL Next“ a tailor-made debut: the spin-off show of the comedy success is rising with it 0,795 Mio. VOD net reach immediately ranked 10th among private providers.
3. “Sommerhaus der Stars” extends its lead over GZSZ
At RTL marches the “Summer house of the stars“Continue moving forward. With 1.257 million views The reality show climbs to No. 5 in the private sector (No. 7 overall). Daily veteran “Good times, bad times“However, remains with 0,950 Mio. below the million mark – so usage has recently decreased minimally.
The ratings check: The VOD peak of week 37
The most important brands in a direct market comparison (net reach VOD in million):
| Program mark | Provider | KW 36 | KW 37 | trend |
|---|---|---|---|---|
| UEFA Champions League | Amazon | – | 2,746 | 📈 1st place overall market & private |
| daily news | ARD | 1,957 | 1,669 | 📉 2nd place overall market |
| Reacher | Amazon | 1,525 | 1,608 | 📈 Long-running favorite continues to grow |
| ntv news | RTL | 1,173 | 1,394 | 📈 Strong news value |
| UEFA Champions League | DAZN | – | 1,388 | 📈 New to rank 4 (private) |
| Summer house of the stars | RTL | 1,056 | 1,257 | 📈 +0.201 million increase |
| Bundesliga | DAZN | 0,911 | 1,216 | 📈 Clearly in double digits |
| GZSZ | RTL | 0,994 | 0,950 | ➡️ Slightly declining |
| LOL Next | Amazon | – | 0,795 | 📈 Successful restart |
Public law fiction scores with “Babylon Berlin”
There were also notable movements in the overall VOD market outside of the private sector providers: ARD is securing itself with the start of the new season of “Babylon Berlin“ starke 1.234 million VOD views (8th place overall) and proves that high-quality German fiction continues to reach a large audience.
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Image source:
- Champions-League: © UEFA
